How to Linkbait from a Sports Bra Company

The marketing and development teams over at www.shockabsorber.co.uk have the right idea when it comes to linkbait. They have created an interactive tool called the “Bounce-Ometer” that allows users to choose a cup size and a level of activity to see a computer simulation of the difference between no bra, a normal sports bra, and their patented Shock Absorber collection of sports bras.

You really have to see it to fully grasp the effort that went into the design and implementation of this tool. It is sure to receive hundreds of links from high-profile sites all over the web. Not only that, but – as a man – it has a rather hypnotizing, calming effect. I say they market it as a meditation tool as well. :-P


{ 5 comments }

Mike, The Internet Guy April 17, 2007 at 11:37 am

That was fantastic for more reasons than one.

SEOHolicc July 24, 2007 at 10:18 am

I feel like a little boy sneaking a peek at his first Playboy.

Gids July 24, 2007 at 12:50 pm

Great flash :)

SEO Daryl July 24, 2007 at 1:10 pm

Best use of Flash I’ve ever seen!

CVOS Netpaths July 24, 2007 at 5:16 pm

This site should survive the ups and downs of the SERP’s quite nicely. I imagine the ranking is firmly held in place. It’s a pity the entire site is unindexable flash.

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