As seen in Inc.com, Entrepreneur Magazine, and USA Today – http://www.goodsearch.com/ is a search engine with a mission: To turn millions of searches into thousands of dollars for charities around the world.
Ken and JJ Ramberg were thinking last year… “What if even a fraction of the $6 billion generated by search advertising online each year could go towards organizations trying to make this world a better place?”
That “What if” turned into GoodSearch. The site launched in 2005, but today was the first time I had heard of it. Being that I am heavily involved in the search engine advertising industry, chances are this is the first you have heard of it as well. But for about a year now GoodSearch has been donating half of every dollar made to the charities and schools designated by its users.
Yahoo, unlike Google and MSN, accept advertisers into their main results category as “paid inclusion” spots. We here at First Page Fitness have some problems with this, just as we see a problem with newspapers cleverly disguising advertisements as ‘real’ stories. We refuse to pay yahoo for spots in their “organic” search results, and therefore rank lower for terms like Fitness Marketing than we do on MSN and Google. Their loss – not ours. HOWEVER, given that GoodSearch is able to contribute to charity by skimming some of the commission from these ads, we might just have to reconsider our views on Yahoo Search.
What charity did YOU Pick?
{ 1 comment }
Just found this site…very similar to GoodSearch, only 70% of revenue generated is donated to Cancer charities. They’re set up as a web portal, so you can shop, book travel, etc and the commissions from these sales are added to the charity pool, as well as any search revenue. Worth a look…
http://www.Clicks4Cancer.com
Comments on this entry are closed.