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Health and Fitness Marketing Blog

You Can Sell Anything

Just make up a fitness product, get insurance (in case you get sued) and put an infomercial on late-night television. If our earlier list of lame fitness gimmicks wasn’t proof of that, here’s another one to add to the list:

The Hawaii Chair:

I tell you what. Come up with something that works out your thighs (and I mean ANYTHING!), put a patent on it, call it the “thighblaster” (not thighMaster) and we’ll sell you this domain for $5,000 and a box of protein bars.

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