Gaiam is having a competition where the person who comes up with the best name for their new blog wins a $250 gift certificate, and the five runners up get a $50 certificate. See the Gaiam Blog Naming Competition for more information.
Just to get your mental engine running, here are some terms I associate with Gaiam:
- Yoga
- Green
- Lohas
- Fitness
- Environment
- Eco friendly
- Community
- Cultural creatives
- Conscious capitalism
- Conscious consumerism
- Pilates
- Meditation
- Organic
- Green home
- Solar
One of the many things you might look into to help explain the problem is Proxy Hacking. Check out a post by Dan Thies called: Google Proxy Hacking: How A Third Party Can Remove Your Site From Google SERPs .
The gist of this is that there is strong evidence suggesting some unethical competitors, hackers and blackhat SEOs have been linking to URLs on proxy servers so Google indexes a copy of your page. Especially for domains with low trust-rank, this has the potential to get your site dropped from the indexed or pushed down the SERPS as duplicate content.
Every webmaster, web developer and SEO should read the article above. It is likely to happen much more often now that the tactic has been made so public. For what it’s worth, I think it was the right thing to do.
If you are operating a proxy server you can prevent it from being used as a nefarious tool by adding a rule to your robots.txt file that prevents all search engine spiders from indexing proxied content through your server:
User-agent: *
Disallow: /proxy/
I recently came across a blog that had taken a series of before, during and after pictures out of the blahh, and into the WOW by simply putting them together into a rotating gif file. (more…)
