The marketing and development teams over at www.shockabsorber.co.uk have the right idea when it comes to linkbait. They have created an interactive tool called the “Bounce-Ometer” that allows users to choose a cup size and a level of activity to see a computer simulation of the difference between no bra, a normal sports bra, and their patented Shock Absorber collection of sports bras.

You really have to see it to fully grasp the effort that went into the design and implementation of this tool. It is sure to receive hundreds of links from high-profile sites all over the web. Not only that, but - as a man - it has a rather hypnotizing, calming effect. I say they market it as a meditation tool as well.